Unifonic is a customer-engagement platform headquartered in Saudi Arabia, founded in 2006 by two brothers while they were still students. The company provides omnichannel communication solutions that allow businesses to interact with customers at scale through channels such as SMS and WhatsApp. Its platform handles more than 10 billion transactions annually and serves over 5,000 business clients across 160 countries.
The firm operates in six countries and focuses on industries including banking, government, retail and healthcare. Technical work spans conversational AI, customer experience and omnichannel communications. Unifonic employs more than 500 professionals and has raised $125 million in Series B funding.
Unifonic emphasises cultural fluency and regional understanding as part of its approach to the Middle Eastern market, where it originated. The company positions itself at the intersection of conversational AI and customer experience, developing tools designed for businesses operating at significant scale.
