Hightouch is a data and AI platform for agentic marketing, built as a composable CDP that sits directly on top of cloud data warehouses. The platform enables marketers to access and activate customer data in real-time, supporting personalized campaigns through AI agents. It connects to more than 250 destinations and is trusted by over 1,000 companies across sectors including music and entertainment, retail, fintech, software, and quick-service restaurants.
The platform includes AI Decisioning for marketing decisions, Match Booster to improve data matching and activation, and Content Assembly to generate creative assets at scale. Notable customers include Spotify, Warner Music Group, Grammarly, Ramp, WHOOP, and Domino's. The company has demonstrated measurable impact: PetSmart saw a 200% boost in engagement, while WeightWatchers achieved a 52% increase in customer acquisition. Hightouch was named a Leader in the 2026 Gartner Magic Quadrant for Customer Data Platforms.
