About

GetWhy is the global leader in AI-moderated research, providing enterprises with a strategic qualitative research platform. Founded in 2011 and headquartered in Copenhagen, the company helps insight teams influence high-stakes decisions at the speed of business. Its core offering supports consumer-led enterprises in conducting and analyzing qualitative research at scale.

The company's Bloom AI platform analyzes video responses and presents qualitative insights. It has been trained on hundreds of thousands of interview sessions to extract quotes and aggregate insights by spotting patterns. The platform supports live video interviews in over 100 languages and employs a 17-criteria quality framework.

GetWhy has raised a total of $64.5 million in funding, including a Series A round of $34.5 million. Its technical focus areas include AI-moderated research, video analysis, and insight extraction.

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