Zego is a UK-based insurtech company founded in 2016 that provides motor insurance products informed by telematics and artificial intelligence. Its policies are designed for cars, vans, scooters, and motorcycles, with tailored solutions for delivery drivers, private hire taxi operators, tradespeople, and general motorists. The company has sold over 71 million policies and serves more than 480,000 drivers.
Central to Zego's approach is the Sense telematics app, a proprietary smartphone application through which customers can manage their insurance policies and potentially earn lower premiums by demonstrating safe driving behaviour. The company's technical operations draw on expertise in telematics, AI-driven analytics, and data science to assess risk and personalise coverage.
Operating exclusively in the UK market, Zego sits at the intersection of insurance and technology, applying data-driven methods to a traditionally static industry. Its flexible, behaviour-based model targets professional and private drivers seeking coverage that adapts to how they actually use their vehicles.
