Wolfe, LLC is a Pittsburgh-based e-commerce company with over 25 years of history in the gifting, digital coupons, and affiliate marketing industries. Founded by serial entrepreneur Jason Wolfe, the company traces its origins to 1995 with CouponsDirect.com - one of the first online coupon sites - later renamed MyCoupons.com. Wolfe has since expanded significantly, launching what it describes as the first gift certificate and gift card site in 1999, pioneering affiliate network and tracking tools in 2002, and creating the first secondary gift card marketplace in 2003.
Today, Wolfe operates a portfolio of distinct e-commerce platforms serving both consumers and merchants. Its brands include PerfectGift, Gift Card Granny, GiftYa, Give InKind, and Reaf Marketing, spanning gifting solutions, secondary gift card markets, and digital marketing services.
The company's technical work spans a range of domains:
- E-commerce platform development
- Gift card and digital gifting systems
- Secondary gift card marketplaces
- Affiliate networks and tracking tools
- Online coupons and digital marketing
Wolfe was named Pittsburgh's fastest-growing private company in 2022, recording 741% revenue growth, and has earned recognition on the Inc. 5000 list of fastest-growing private companies in the United States. The company is headquartered in Pittsburgh, Pennsylvania.






