Pricenow is a Swiss software company, founded in 2017, that develops integrated SaaS solutions for the tourism and experience economy. Its modular platform combines e-commerce, data analytics, and dynamic pricing capabilities. The technology is specifically tailored for clients such as mountain railways, thermal spas, tourism organizations, and attractions, enabling them to digitize product offerings, implement revenue models, and optimize pricing based on demand.
The company serves over 60 customers across Switzerland and Austria. It reports that its solutions typically achieve revenue increases of 5-15% for clients. Pricenow's technical work spans SaaS platforms, data analytics, dynamic pricing, e-commerce, and cloud solutions.
The firm combines deep industry expertise with technological innovation. It pairs its scalable cloud solutions with personal expert support for its clients.






