Betsson Group is a publicly listed online gaming operator founded in 1963 and headquartered in Malta. The company delivers entertainment through a portfolio of over 20 brands, including Betsson, Betsafe, NordicBet, StarCasino, and Rizk, reaching millions of players globally. Its core products are Sportsbook and Casino experiences, both powered by a proprietary technology platform.
The company operates from 21 offices worldwide and employs approximately 3,000 people of more than 75 nationalities. Betsson Group's strategic direction is guided by three pillars: Talented People, Quality Products, and Operational Excellence. The organisation is structured around values of responsibility, transparency, and respect, with operational emphasis on responsible gaming and sustainable growth.
Technical development focuses on its proprietary platform, sportsbook technology, and casino gaming experiences. The company's six decades of continuous operation place it among the more established operators in the iGaming industry.
