About

AutoFi operates a platform connecting automotive dealers to a network of 40+ of the nation's largest lenders, facilitating online vehicle purchases and financing. The system processes $4 billion in funded loans annually and integrates across multiple sales channels - websites, showrooms, OEM partnerships, and marketplace platforms - while providing dealers with guided workflows and sales tools.

The platform addresses fragmentation in the automotive retail experience. Dealers can unify their customer-facing sales process across digital and physical touchpoints, automating workflows that traditionally involve manual coordination between sales staff, finance teams, and lending partners. This integration aims to streamline transactions while maintaining dealer control over pricing and profitability.

AutoFi's team comprises industry veterans with direct experience on showroom floors and in deal negotiation, combined with expertise in finance and technology. The company maintains operations across the United States and Canada.

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