A Place for Mom, founded in 2000, operates as the nation's largest senior living referral service. The company connects families with expert advisors who provide free, personalized guidance to find the right care for their loved ones. Its network encompasses over 16,000 senior living communities and home care providers across North America, and the service has helped millions of families to date.
The business model is built on a free service for families, with revenue generated through referral fees paid by partner communities and providers. A Place for Mom leverages AI-powered platforms and data-driven insights to support its operations and matching process. The company operates in the senior living and home care industry verticals.
