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About

Y Stratégie is a human resources and organisational consulting firm founded by Yasmina Naas. The firm operates from offices in Casablanca, Paris, and London, with a service area extending across the Maghreb, MENA region, and francophone Sub-Saharan Africa. It focuses on supporting companies through periods of transformation.

The firm's services encompass recruitment, headhunting, HR outsourcing, training engineering, HR audits, legal compliance, and organisational consulting. A notable offering is its Employer of Record (EOR) service in Morocco, which enables foreign companies to recruit locally without establishing a subsidiary, with hires possible within 15 days.

Y Stratégie reports 15 years of expertise, having delivered over 180 missions. The firm cites an average recruitment delay of 18 days and a 94% success rate for C-level recruitments. Its methodology is characterised by a blend of strategic and operational expertise, with solutions tailored to each client's specific context.

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