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About

Founded in 1929, Wellabe is an insurance company headquartered in Iowa that has grown to serve customers across 49 states and the District of Columbia. The company holds an AM Best Financial Strength Rating of A (Excellent) and operates through six merged insurance subsidiaries. It began with an initial portfolio of 200 charter policies.

Wellabe provides supplemental insurance solutions in three main areas: preneed funeral insurance, which covers funeral expenses in advance; final expense life insurance, designed to address end-of-life costs; and supplemental health insurance, intended to help cover gaps in standard healthcare coverage. The company operates within the insurance and healthcare sectors.

The company's name derives from "we'll always be," which it describes as a promise to its customers. Its stated mission centres on helping people prepare for tomorrow so they can live better today, with an emphasis on offering personal insurance services at an affordable price and maintaining sound fiscal responsibility.

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