Seagull Software builds software that links physical products to digital systems. Its principal product, BarTender, is a unified platform for designing, managing, printing and automating labels, barcodes and RFID tags, giving organisations item-level traceability from production through to delivery. The company reports more than 100 billion labels printed annually across over 100 countries, and says it has been powering supply chains for more than 40 years.
The platform addresses a set of technical problems common to modern industry: label and barcode design and printing, RFID tag technology, supply chain visibility and traceability, automation and data integration, and compliance management. The emphasis is on precision and control over the way products are identified and recorded as they move through a supply chain.
Seagull Software's work is concentrated in industries where accurate labelling carries regulatory or operational consequences, among them aerospace manufacturing, pharmaceuticals, general manufacturing, supply chain and logistics, and other compliance-intensive sectors. The company serves customers in more than 100 countries worldwide.






