Qualified is a sales and marketing technology company founded in 2018 by former Salesforce leaders. The firm developed an Agentic Marketing Platform designed to transform how B2B companies generate sales pipeline. Its core offering is Piper, an AI-powered Sales Development Representative (SDR) agent that operates continuously to engage website visitors, qualify leads based on intent signals, and automatically schedule meetings with sales representatives across web and email channels.
The company operates within the artificial intelligence, sales automation, and conversational marketing domains. Its platform is used by hundreds of leading brands, including Asana, Box, and Crunchbase. Qualified is focused on addressing what it identifies as a critical issue for B2B companies: leaving significant potential pipeline unrealized.
