Lively builds modern health and lifestyle benefits platforms that simplify how people save for healthcare costs. The company specializes in Health Savings Accounts (HSA) and has expanded to offer a comprehensive suite including Flexible Spending Accounts (FSA), Health Reimbursement Arrangements (HRA), Lifestyle Spending Accounts (LSA), and Commuter benefits. Lively combines user-centric design with AI-powered technology to deliver an effortless experience for employers, brokers, and individuals.
Founded in 2016 and headquartered in San Francisco, Lively has surpassed $2 billion in HSA assets and maintains a 98% employer retention rate. The company's customer satisfaction scores are three to four times higher than the industry average, reflecting its commitment to transparent pricing, zero hidden fees, and exceptional support. Lively is a remote-first company backed by leading investors including Y Combinator, Costanoa Ventures, and B Capital.
