Laurel builds an AI Time platform that automatically captures work activity for professional services firms - accountancies, consulting houses, and law firms - and converts it into accurate timesheets. The platform reconstructs how professionals spend their days with contextual accuracy, generating billable time data that connects directly to business outcomes. The company processes over $5 billion in gross market value for customers annually and is used by some of the world's largest firms, including EY, Grant Thornton, and Reed Smith, alongside hundreds of others.
The platform addresses a persistent problem in time-sensitive, client-billable work: capturing how professionals actually allocate their hours. Customers report gaining an average of 28 additional billable minutes per professional per day and profit increases of 4–11 percent. The system handles the six-minute billing increments standard in professional services, reconstructing work from activity data rather than relying on manual entry.
Laurel has prioritised enterprise-grade security from the outset, incorporating field-level encryption and regional data processing to meet the compliance requirements of large firms handling sensitive client work. The company operates globally with a remote-friendly workforce and was founded by a former litigator. Its investors include IVP, Google Ventures, and 01A.
