BMW AG, headquartered in Munich, Germany, is the world's leading premium manufacturer of automobiles and motorcycles. Founded in 1916, the company employs over 125,000 people globally across its operations in automobile and motorcycle manufacturing, premium financial services, and mobility services.
The company's technical work spans several forward-looking domains, including artificial intelligence, robotics, electric vehicles, autonomous driving technologies, and digital transformation. Its digital products include the My BMW App, a mobility services platform that serves over 14 million users across 90 countries.
BMW AG states a commitment to environmental responsibility and social sustainability, drawing on a heritage it describes as 'Sheer Driving Pleasure' and combining German engineering with contemporary technology development.






